Carolina Sampaio Portfolio

UAL Show Exhibition design

Role:UX & Exhibition designer

Duration:3 weeks

Team Size:University group proj (20 designers)

Skills:UX Research, Exhibition designer

Output:Fully responsive websiteExhibition stands

ROI:ncrease in exhibition visibility: 85%

Positive feedback from visitors : 90%

Summary/Context

​For the Narrative Environments Master's Degree Exhibition, we developed a dynamic digital platform that celebrated student diversity while showcasing their innovative work. The website served as a comprehensive digital archive, transforming the traditional exhibition experience into an accessible, globally-reaching showcase of creative talent.

Challenge/Problem Statement

  • Creating a platform that authentically represents diverse cultural backgrounds;
  • Developing an intuitive portfolio showcase system;
  • Balancing visual storytelling with functional navigation;
  • Ensuring equal representation for all students;
  • Translating the exhibition's conceptual diversity into digital design;

Project take aways

  • Bridging Service Manager-Technician Gap: Successfully created a unified platform that serves both service managers and technicians, eliminating communication barriers and enabling seamless collaboration across technical and strategic functions.
  • Single Dashboard Versatility: Demonstrated that one well-designed dashboard with multiple filtering capabilities can make complex data management both easier and intuitive, eliminating the need for separate tools and interfaces.
  • Strategic KPI Implementation: Defined KPIs prominently displayed on the first line of each card serve as executive summaries, keeping service managers informed about overall portfolio and asset performance while immediately highlighting critical alerts.
  • Enhanced Work Prioritisation: Enabled service managers to efficiently prioritise their workload, plan resource allocation, and tackle alerts systematically through clear visual hierarchy and actionable data presentation.
  • Data-Driven Decision Making: Transformed how renewable energy teams collaborate by converting technical complexity into strategic insights that drive informed decision-making across all organisational levels.

Carolina’s portfolio

Carolina Sampaio Portfolio

UAL Show Exhibition design

Role:UX & Exhibition designer

Duration:3 weeks

Team Size:University group proj (20 designers)

Skills:UX Research, Exhibition designer

Output:Fully responsive websiteExhibition stands

ROI:ncrease in exhibition visibility: 85%

Positive feedback from visitors : 90%

Summary/Context

​For the Narrative Environments Master's Degree Exhibition, we developed a dynamic digital platform that celebrated student diversity while showcasing their innovative work. The website served as a comprehensive digital archive, transforming the traditional exhibition experience into an accessible, globally-reaching showcase of creative talent.

Challenge/Problem Statement

  • Creating a platform that authentically represents diverse cultural backgrounds;
  • Developing an intuitive portfolio showcase system;
  • Balancing visual storytelling with functional navigation;
  • Ensuring equal representation for all students;
  • Translating the exhibition's conceptual diversity into digital design;

Project take aways

  • Bridging Service Manager-Technician Gap: Successfully created a unified platform that serves both service managers and technicians, eliminating communication barriers and enabling seamless collaboration across technical and strategic functions.
  • Single Dashboard Versatility: Demonstrated that one well-designed dashboard with multiple filtering capabilities can make complex data management both easier and intuitive, eliminating the need for separate tools and interfaces.
  • Strategic KPI Implementation: Defined KPIs prominently displayed on the first line of each card serve as executive summaries, keeping service managers informed about overall portfolio and asset performance while immediately highlighting critical alerts.
  • Enhanced Work Prioritisation: Enabled service managers to efficiently prioritise their workload, plan resource allocation, and tackle alerts systematically through clear visual hierarchy and actionable data presentation.
  • Data-Driven Decision Making: Transformed how renewable energy teams collaborate by converting technical complexity into strategic insights that drive informed decision-making across all organisational levels.

Carolina’s portfolio

Carolina Sampaio Portfolio

UAL show - Exhibition design

Role:UX & Exhibition designer

Duration:3 weeks

Team Size:University group proj (20 designers)

Skills:UX Research, Exhibition designer

Output:Fully responsive websiteExhibition stands

ROI:Increase in exhibition visibility: 85%

Positive feedback from visitors : 90%

Summary/Context

​For the Narrative Environments Master's Degree Exhibition, we developed a dynamic digital platform that celebrated student diversity while showcasing their innovative work. The website served as a comprehensive digital archive, transforming the traditional exhibition experience into an accessible, globally-reaching showcase of creative talent.

Challenge/Problem Statement

  • Creating a platform that authentically represents diverse cultural backgrounds;
  • Developing an intuitive portfolio showcase system;
  • Balancing visual storytelling with functional navigation;
  • Ensuring equal representation for all students;
  • Translating the exhibition's conceptual diversity into digital design;

Project phases

1

Discovery

2

Delivery

 

 

 

 

Through collaborative design sessions with students and faculty, we developed an approach that celebrated cultural diversity while maintaining a professional and cohesive digital presentation. Our research focused on:

  • Digital representation of multicultural narratives;
  • Effective portfolio presentation methods;
  • User experience in exhibition websites;
  • Visual storytelling techniques;

Outputs: Cultural representation framework; portfolio display guidelines; user interface wireframes; colour palette documentation and navigation system design.

 

 

 

 

We created an inclusive digital platform featuring:

  • Interactive cultural representation elements;
  • Comprehensive student portfolio galleries;
  • Vibrant, culturally-inspired design;
  • Responsive exhibition information;
  • Integrated student work showcase;

 

Outputs: Fully responsive website; digital portfolio system; exhibition information stand; cultural representation framework and user engagement analytics.

Project take aways

  • Bridging Service Manager-Technician Gap: Successfully created a unified platform that serves both service managers and technicians, eliminating communication barriers and enabling seamless collaboration across technical and strategic functions.
  • Single Dashboard Versatility: Demonstrated that one well-designed dashboard with multiple filtering capabilities can make complex data management both easier and intuitive, eliminating the need for separate tools and interfaces.
  • Strategic KPI Implementation: Defined KPIs prominently displayed on the first line of each card serve as executive summaries, keeping service managers informed about overall portfolio and asset performance while immediately highlighting critical alerts.
  • Enhanced Work Prioritisation: Enabled service managers to efficiently prioritise their workload, plan resource allocation, and tackle alerts systematically through clear visual hierarchy and actionable data presentation.
  • Data-Driven Decision Making: Transformed how renewable energy teams collaborate by converting technical complexity into strategic insights that drive informed decision-making across all organisational levels.